Registered Migration Australia




An advertising manager plans, organises, directs, controls and coordinates the human resource and workplace relations activities within an organisation. Advertising mangers in Australia are a Skill Level 1 occupation.



Advertising Manager Occupation Lists
This occupation is on the following skills list:




This occupation is not on the following skill list:




Group: 1311 Advertising, Public Relations and Sales Managers



Advertising manager job description - Registered Migration Australia

The job of an advertising manager in Australia is to plan, organise, direct, control and coordinate the human resource and workplace relations activities within organisations.



  • directing the development and implementation of sales strategies and setting sales targets in order to maximise an organisation's sales and customer loyalty
  • directing the development and implementation of strategies to promote an organisation's goods and services to as many people as possible
  • directing the development and implementation of strategies to generate increased consumption of an organisation's goods and services through the creation and reinforcement of 'brand image' or 'brand loyalty'
  • directing the development and implementation of strategies to build and maintain an organisation's image and reputation with its customers, investors and the wider public


Skill Level
Most occupations in the advertising manager unit group (Group 1311) have a level of skill commensurate with a bachelor degree or higher qualification. At least five years of relevant experience may substitute for the formal qualification. In some instances relevant experience and/or on-the-job training may be required in addition to the formal qualification (ANZSCO Skill Level 1).


Occupations within the Advertising and Sales Managers Group




Note: Whilst a similar occupation may appear in the same advertising and sales managers group, if not listed in either the STSOL or MLTSSL, the ANZSCO description should be used for reference purposes only.


English Requirement Advertising Manager


  • IELTS result with a minimum score of 6 (L, R, W), 7 in speaking and 7 overall;
  • OET result with a minimum grade B in all sections;
  • TOEFL iBT with a minimum score (L:12 R:13 W:21 S:23 overall L93);
  • PTE Academic with a minimum score of 50 (L, R, W), 65 in speaking and 65 overall



  • Australian graduate exceptions apply in some states/territories
  • Priority Skilled Lists may apply a specific requirement in some states/territories
  • Countries exempt from submitting IELTS or OET include the UK; Canada; New Zealand; US; and Ireland


Where mandatory licensing or registration is required you must demonstrate a level of English either sufficient to meet licensing / registration or a minimum IELTS, or equivalent, whichever is higher.



Assessment Authority


  • Advertising Manager is currently assessed with AIM - (Australian Institute of Management), more info regarding assessment bodies



Average Income Advertising and sales managers

The average salary for an Advertising Manager in Australia is $ 127,381 for male employees and $ 130,110 for female employees per year. Average Age: Males: 47.6 Females: 40.8 Persons: 45.7


Source: (Group 1311) Advertising and sales managers - Employee Earnings and Hours, Australia, May 2016



Please contact us if you would like assistance with your Adavertising and sales manager skilled visa application. Registered Migration Australia is a licensed migration company, we are proudly 100% Australian owned and operated.